Sam Sukkar, MD

How To Create Stunning and Accurate Before and After Photography

Before and after photos are a powerful marketing tool for aesthetic practices because they show potential clients what they can expect from your services. However, these images are only effective…

How the Best EMRs for Medical Spas Help Generate Repeat Patients

It’s basic business that patients who already bought once are easier to convince to buy again. In times of trouble, those repeat clients are a lifeline for businesses and should be the focus of your marketing efforts.

Capturing Clients: Demystifying the Cosmetic Consumer’s Journey

At any given time, prospective clients are at different places on a journey toward an aesthetic purchase. Understanding what sets clients on the buyer’s journey and how you can encourage…